WHAT WE DO

At Cavalier Futures Marketing Inc., we specialize in empowering UVA student-athletes to unlock their full potential both on and off the field. We provide comprehensive brand development services, helping athletes build strong, authentic personal brands that resonate with their audience.

Our team offers expert media training, content creation, and strategic guidance to enhance the athlete’s visibility and marketability. Through tailored sponsorship deals, we connect UVA athletes with local, regional, and national companies to create mutually beneficial partnerships.

OUR MISSON

By leveraging our deep connections in the industry and our understanding of the student-athlete experience, we ensure that every deal is impactful and aligned with the athlete’s goals and values.

Our mission is to help UVA student-athletes thrive in the evolving world of NIL (Name, Image, and Likeness), while fostering long-term success both in their athletic careers and beyond.

OUR TEAM

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Lo Davis

Lo Davis assumed the role of Executive Director at Cavalier Futures Marketing Inc. in the spring of 2022, guiding the company through a transformative period of evolution. Under Lo's leadership, Cavalier Futures has successfully transitioned from a Name, Image, and Likeness (NIL) collective to a forward-thinking marketing firm, poised to lead in an ever-changing industry landscape.
With a keen understanding of both the digital and traditional marketing realms, Lo has focused on reshaping the company’s core strategies, emphasizing sustainable growth, innovative marketing solutions, and an adaptive approach to the needs of UVA student athletes.  Lo's vision is instrumental in cultivating new partnerships, refining Cavalier Futures' offerings, and establishing the company as a premier player in the student athlete NIL marketing sector.

Lo’s leadership is characterized by a commitment to both long-term strategic vision and hands-on execution, ensuring that the company's transformation is not only successful but also aligned with emerging market trends. Passionate about driving impactful results, Lo continues to champion creativity, collaboration, and forward-thinking solutions.

Outside of work, Lo is passionate about family and sports and remains dedicated to fostering a positive company culture while navigating the exciting opportunities ahead.

Executive Director

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Chief Operating Officer

Senior Advisor, Brand and Revenue Growth 

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Director of Programming and Community Engagement

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Director of Marketing and Media

Director of Systems and Operations

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Catherine White

Intern, UVA Class of 2026

Charlotte Jackson

Intern, UVA Class of 2026

Let’s Connect!

Ready to work with UVA student-athletes? Fill out the contact form here and our CavFutures team will be in touch soon!